Frustrated with AI?
You don't need to become a Prompt Engineer - you need AI that understands you.
You need Human AI
YOUR AI TWIN
We’ve built a nifty little AI tool that uses Socratic discussion techniques to build a comprehensive picture of who you are as an interior designer. We call it our Socratic Extraction Engine (SEE).
The Socratic Extraction Engine.
Armed with that knowledge of what makes you such an awesome interior designer, we turn your AI into your very own AI twin.
Instead of bouncing ideas off a junior designer or getting stuck in your own head, you can discuss design concepts with…your AI twin.
At the end of the day, you’re still making the design decisions. You’re the one with the talent. You’re the one with the experience.
We’re just giving you a very special AI tool to help improve the process.
FOUNDATIONS
You can ask ChatGPT to help you improve the business side of your business. Sadly, even if you’re an exceptional prompt engineer, you’re going to get generic advice.
Our Socratic Extraction Engine (SEE) is designed to prompt you into sharing all of the detailed context & intent that makes your business yours.
We turn ChatGPT, Claude or Gemini into a highly focused business coach that deeply understands your business, your clients and will help you build & grow your interior design business into the best possible version it can possibly be.
01 / AI Prompt Improvement Coach
02 / Find Your Ideal Client
03 / Business Capacity Assessment
04 / Market Positioning Coach
05 / Business Model Design Coach
06 / Professional Voice & AI Communication Coach
By combining the raw power of AI with a deep understanding of your business, AI becomes an always-on interior design business coach that gets smarter and smarter every time you talk.
YOUR AI TWIN
The Socratic Extraction Engine.
We’ve built a nifty little AI tool that uses deep, interrogative dialogue to build a comprehensive picture of who you are as an interior designer. We call it our Socratic Extraction Engine (SEE).
Armed with that understanding of who you are as an interior designer, we help you build your own 100% private AI twin.
Instead of bouncing ideas off a junior designer or getting stuck in your own head, you can discuss design concepts with…your AI twin.
At the end of the day, you’re making the design decisions. You’re the one with the talent.
We’re just giving you an AI tool to help improve the process.
FOUNDATIONS
01 / AI Prompt Improvement Coach
02 / Find Your Ideal Client
03 / Business Capacity Assessment
04 / Market Positioning Coach
05 / Business Model Design Coach
06 / Professional Voice & AI Communication Coach
With AI, context & intent are the difference between generic information that sounds good, but leaves us underwhelmed AND information that can actually make a difference.
Our Socratic Extraction Engine (SEE) turns ChatGPT, Claude or Gemini into a highly focused business coach that deeply understands your business, your clients and will help you build & grow your interior design business into the best possible version it can possibly be.
Our 6 Foundation Tools are built for interior designers launching a new business or for veteran designers looking to improve the business side of their business.
Picture This…
You're having coffee with Sarah. You're reviewing design concepts for her guest bathroom renovation. This is the third project you've done for her family. The consultation renders you're showing Sarah were ready in minutes instead of hours. They look professional enough that she's already approved the direction. You're actually doing what you trained for. Reading client needs. Solving spatial challenges. Building relationships that turn into referrals. Not spending half your day wrestling with business tasks that have nothing to do with design. This is what you signed up for when you became a designer.
Sarah mentions her neighbor is frustrated with their designer. The designer takes forever to respond to emails. You find yourself explaining to Sarah how different things could have been for you. You had to find an AI that actually works for interior design. "I almost went down that same path," you tell her. "I was trying to make ChatGPT work for my business and getting nowhere. It took me forever to figure out why I was getting such terrible results for design work. But once I found something better, it all made sense." You see Sarah nodding. She gets it. Her neighbor's designer problems suddenly make perfect sense.
Foundation Tools
AI Prompt Improvement Coach
Find Your Ideal Client
Business Capacity Assessment
Market Positioning Coach
Business Model Design Coach
AI Communication Coach
Essential business intelligence
Client Acquisition
Consultation Confidence Coach
Proposal & Pricing Coach
Lead Qualification Coach
Referral Generation Coach
Partnership Development Coach
Networking Strategy Coach
Lead generation, conversion & business development
Client Management
Service delivery, relationship management, retention
Client Onboarding Coach
Scope Change Management Coach
Project Communication Coach
Difficult Client Resolution Coach
Marketing
Content creation, brand, and market positioning
Social Media Content Coach
Website Messaging Coach
Portfolio Curation Coach
Industry Authority Coach
Competitive Analysis Coach
Operations
Systems & Processes Coach
Time Management Coach
Financial Planning Coach
Vendor Management Coach
Crisis Management Coach
Systems, processes, and optimization
Visuals
AI-enhanced images & video
Consultation Render Coach
Marketing Visual Creator
Client Presentation Coach
Why Our AI Tools Actually Work for Interior Designers
After about a bazillion AI conversations with interior designers, AI super nerds and interior design business experts, we are equal parts excited, disappointed and scared about the future of AI and interior design.
Generic AI platforms trained on everything the internet has to offer has led to business tools that make big promises, but deliver far fewer results. That's why we built custom AI prompts that understand your interior design and interior designers.
Our Socratic AI Methodology
Unlike generic AI tools that give you answers, our Socratic AI methodology uses educational-grade questioning to help you discover profitable patterns in your own client relationships. This is the same discovery-based learning approach that OpenAI and Anthropic are implementing in universities because research proves guided questioning produces deeper, more accurate business understanding than direct instruction.
The result: Instead of generic business advice that could apply to any industry, you get insights tailored specifically to your design practice, client type, and local market conditions.

